Beauty, security and safety are all from water
and carefully selected natural extracts.
Selected organic rice extract!
Rice has been a partner of Japanese beauty and health from the ancient time. In addition to starch, which is an energy source, rice has plenty of ingredients necessary for beautiful skin, such as proteins, amino acids, minerals, and vitamins. Rice can help us to develop a healthy and beautiful skin environment.

Extracts derived from rice support
creating the beautiful skin
- Rice extract is rich in protein, amino-acid, and minerals. The low-molecular rice extract is easy to be absorbed deeply by skin, so that it can keep skin moisturizing and elastic.
- Plenty of protein, vitamin and many ingredients are contained in the rice bran. Rice bran extract hydrates skin as well as promoting the skin metabolism, for the lustrous clear skin.


Gently remove makeup and sebum dirt
Cleansing Water by wiping-off

No need to
Wash-Off
Big volume
of 390mL
Makeup Remove Test
Apply Clear Cleansing Lotion on a cotton pad and wipe 2 times on makeup.

Measurement of Skin Moisture
Apply Clear Cleansing Lotion on a cotton pad then apply onto face. Measure after 3 minutes later.
*Rate 1 as before use. (according to
our research)

Big volume that can be used plenty!
Achieve lustrous and springy skin
like freshly cooked rice

for Face & Body
Big volume of 500mL
Recommend for Lotion Pack
Penetration Test
Drop the same amount of White Moisture Lotion and Product A on the skin and take a picture.

Appearance of skin surface
Photograph skin condition of
before and after 5 minutes
applying the lotion

Measurement of Skin
Brightness
* Rate 1 as before use.

Measurement of Skin
Softness
* Rate 1 as before use.

Stretchable mask fits on face!
The concentrating hydration on dry skin

Big volume as
32 sheets
The mask is stretchable and perfectly fits
the shape of your face, moisturizing your skin.

The watery gel
Enclosed with moisture,
the skin becomes softer

for Face & Body
Big volume of 230g
Measurement of Skin Moisture
* Rate 1 as before use.

The moisture level enhanced with White Moisture Gel Cream,
keeping skin moisturized much longer.
Combination with lotion
* Rate 1 as before use.

When using gel cream with lotion from same series,
skin’s moisture level enhances more!
Voice of the Developer
Skin care items are for everyday use, so we want everyone to use a lot!
The White Moisture Series is born from such thought.
We selected extracts from organic rice for moisturizing.
We pursued the sense of use and the effect through a lot of trial and error.
The large capacity at a reasonable price and high quality!
White Moisture Series is practical and cost-effective.